![]() Those farms then mix the inferior crabs in with the higher-pedigree crabs, passing them off as the latter when they sell them to distributors.)īut there may be a weak spot in Liu’s endeavor. (Gaochun Lake has been associated with so-called “ bath crabs”-which are raised in questionable habitats and sold shortly before harvest season to upmarket farms in Yangcheng or Taihu Lakes. This time he brought some new friends to join him on the most beautiful and meaningf. Shi’s crabs came from Gaochun Lake, an area where crabs are considered inferior to those of Yangcheng Lake, the origin of Liu’s crabs. Guess whos back The irresistible, friendly and cool superhero Mr Crab. “Since more people ogled the vending machine crabs than actually bought them, the crab mortality rate was fairly high,” said the Yangzi Evening News.Įven if Hangzhou’s vending machine isn’t all that profitable either, Liu, like his predecessor, is banking on the machine’s marketing benefits in the hopes of boosting his store’s crab brand.īut Liu may have a sales advantage over Shi: the brand integrity of his merchandise. It’s not clear why, but local media reports suggests it was more successful as a marketing stunt than anything else. ![]() (Sean Yong/Reuters)īut when hairy crab season rolled around in 2011, Double Lake didn’t restock the Nanjing vending machine. ![]()
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